Monday, August 25, 2008

Wallace & Gromit in Armani?

What a month for fashion crossovers!

This great catch by Daily Style Essence really caught our attention.

It's a unique collaboration to put the much beloved Wallace & Gromit as models for Harvey Nichols, sporting fashions from Armani through to D&G. This advertising campaign not only is friendly & cute but really helps freshen up the brand image.

OK the story is a little off topic as it's not strictly virtual world related, but fits in with the theme.

And like virtual models, Wallace & Gromit will always strike the perfect pose and not be prone to temper tantrums or storming off mid-shoot like their human counterparts - ok, maybe exaggerating a little here, but you get the idea.

What do you think, like it? Or think characters like Wallace should stay in cartoons?


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